Designing with intention, strategy, and clarity.
The Highlights
95%
10
60+
Referral-Based Business
Years in Business
Happy Clients
About Me
I help businesses solve complex digital problems through thoughtful product design, systematic thinking, and strong visual storytelling.
With a background in Sociology and Anthropology, my approach is rooted in understanding people. I translate business requirements and stakeholder insights into interfaces that look beautiful and directly support organizational goals—whether that means streamlining a subscription flow, optimizing a ticketing system, or launching a new digital platform.
Throughout my career in the cultural and agency sectors, I have learned how to bring order to ambiguous spaces, collaborate with cross-functional partners, and design flexibly across web and mobile surfaces. I lean heavily into modern workflows, utilizing scalable design systems and AI-assisted prototyping to deliver high-fidelity work efficiently.
When I’m not in Figma, you can find me experimenting with new recipes in the kitchen or sourcing vintage furniture. I also love to travel—having spent two years exploring more than 15 countries while managing my design practice. I am currently based in Brooklyn, NY.
Testimonials
“Her professionalism and versatility make her an excellent choice for anyone seeking a web designer who consistently delivers outstanding results!”
— Amy Bradac, CEO, Bradac Co.
“I volunteered to write this testimonial because it was one of my best ever “working” relationships in all regards: Alejandra has great taste, listened to and executed everything I asked her to, always showed great understanding of my intentions and often improved over my suggestions."
— Miguel Ribeiro, MD, Author and Photographer
"Alejandra is a good problem solver, takes initiative and she finished our site on time and on budget. I really enjoyed working with her and would encourage anyone looking for site development or consultation to talk with Alejandra.”
— Brian Fisher, Executive Director, Visit Lake County, CA
Product Work
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Blue Ribbon
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Loveless Coffees
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Bradac Co